Day: July 26, 2023

In today’s hyper-connected world, where technology is advancing at a breakneck pace, traditional marketing strategies just don’t cut it anymore. 

Staying ahead of the competition and reaching your target audience effectively, means embracing marketing automation’s power.

In today’s episode of More Clients Less Effort, we talk about automating your marketing processes with Ines Rosef-Ingram. Ines is the CEO and founder of Pine3 Marketing, a full-service Scandinavian digital marketing agency based in beautiful Cape Town.

Ines shares her insights on how automation can help businesses of all sizes boost their marketing efforts, increase efficiency, and achieve their goals with less effort. She emphasises that marketing automation is not just about saving time, but also about improving customer experiences and creating more personalised interactions.

By integrating automation with various marketing processes, businesses can create a more cohesive and effective marketing plan that drives engagement and leads to more conversions.

So, whether you’re a small business owner looking to scale up your marketing efforts or a large enterprise seeking to optimise your operations, automating your marketing strategy can help you achieve your goals with less effort. Stay tuned for more insights from Ines!

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Ines’s journey into marketing (01:59)
• Cultural differences and their impacts (04:25)
• Using automation to make marketing easier (05:53)
• What to look for in marketing software (08:10)
• The problem with a leaky bucket (09:45)
• The value of creating a visual sales pipeline (10:55)
• Random questions with Ines (14:03)

QUOTES

“Different demographics have different needs.” -Ines Rosef-Ingram
“The lifecycle marketing framework follows the customer journey framework.” -Ines Rosef-Ingram
“We don’t necessarily have to do super complex, crazy automation. It can be something as simple as putting all of your leads into a visual sight pipeline.” -Tim Hyde

CONNECT WITH INES ROSEF-INGRAM

• Website: https://www.pine3marketing.com/
• LinkedIn: https://www.linkedin.com/in/ines-rosef-ingram/ 

CONNECT WITH TIM HYDE

• Facebook: https://www.facebook.com/winmoreclients
• LinkedIn:  https://www.linkedin.com/in/tim-hyde-crm/

​​SUBSCRIBE & REVIEW MORE CLIENTS LESS EFFORT PODCAST 

Thanks for tuning in to this episode of the More Clients Less Effort podcast. If the information in any of our conversations and interviews has helped you in your business journey, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content, but will also help us reach even more amazing entrepreneurs just like you!

Every interaction in the world of sales could be a potential customer or a missed opportunity. So how can you give yourself the best opportunity for sales success?  

In today’s competitive market, being “sales ready” is more critical than ever. Whether you’re an entrepreneur, a sales representative, or a business owner, unlocking your potential in sales is a crucial step towards achieving success.

In today’s episode of More Clients Less Effort, we talk about how to unlock your potential by being sales ready with Christopher Filipiak. Christopher is the founder and executive seller of Christopher Filipiak LLC and is on a mission to make sales synonymous with love.

Christopher shares his expertise on the importance of being sales ready, including how it can help you build relationships, overcome objections, and close more deals. He also provides practical tips for developing a sales mindset and emphasises the importance of continuous learning and improvement.

So if you’re ready to unlock your potential and take your sales skills to the next level, listen in as Christopher Filipiak shares his insights on being sales ready. Whether you’re just starting or looking to refine your existing skills, this episode has something for everyone. So sit back, grab a pen and paper, and dive into the sales world!

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• What is the one crucial sales step marketers miss (01:05)
• The importance of systemising your sales process (05:50)
• Pitching on LinkedIn – is it enough? (07:10)
• Founder-led sales vs corporate sales: which is more effective? (14:00)
• Christopher’s secret to helping his clients grow (21:05)
• How to hire the right sales team for your business (23:50)
• Dealing with the fear of rejection and discomfort in sales (25:45)

QUOTES

“Any investment in yourself requires a change in growth.” -Christopher Filipiak

“If you hire a cheap salesperson, you’ll get cheap results.” -Tim Hyde

“Show up as a service provider and not so much like a friend.” -Christopher Filipiak

CONNECT WITH CHRISTOPHER FILIPIAK

• LinkedIn: https://www.linkedin.com/in/christopherfilipiak/
• Website: https://www.christopherfilipiak.com/

CONNECT WITH TIM HYDE

• Facebook: https://www.facebook.com/winmoreclients
• LinkedIn:  https://www.linkedin.com/in/tim-hyde-crm/

​​SUBSCRIBE & REVIEW MORE CLIENTS LESS EFFORT PODCAST 

Thanks for tuning in to this episode of the More Clients Less Effort podcast. If the information in any of our conversations and interviews has helped you in your business journey, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content, but will also help us reach even more amazing entrepreneurs just like you!

Welcome to the inaugural episode of the “More Clients Less Effort” podcast, where we delve deep into the world of authentic selling and its profound impact on establishing enduring relationships.

Join us as we explore the fundamental distinction between selling for the sake of selling and selling with the intention to serve others, forging connections that transcend the traditional sales process. 

Our guest, Adam Bude, takes us on an enlightening journey, revealing the secrets to creating genuine intimacy with prospects. Discover how understanding their needs and desires can serve as a catalyst for building long-lasting relationships and propelling business growth.

In this episode, we confront the biggest challenge faced in direct-to-consumer sales, shedding light on the potential pitfalls and providing practical guidance to navigate them effectively. By immersing ourselves in the intricacies of this sales approach, we equip you with the knowledge and insights necessary to optimise your strategy and achieve superior outcomes.

We also explore the vital role of evaluating your marketing process as a business. Learn why examining your marketing efforts is paramount for sustained success and how it interconnects with the broader sales ecosystem. Gain invaluable tips and advice to refine your marketing approach, attracting the right clients with greater ease.

Join us as we uncover the very essence of successful salesmanship, emphasising the criticality of authenticity, service, and a well-crafted marketing process in attaining remarkable results. Whether you’re a seasoned sales professional or embarking on your entrepreneurial journey, this episode is a must-listen for anyone seeking to maximise their client acquisition efforts.

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Why authentic selling is the soul of successful sales professionals (01:28)
• The difference between selling and selling to serve others (02:25)
• How to create intimacy with prospects (05:18)
• The biggest problem with direct-to-consumer sales (08:35)
• Why businesses should look at their marketing process (11:38)
• What business owners need to understand about sales and marketing (14:55)
• Is it essential to celebrate client wins? (18:15)
• The importance of clear conversations (19:50)
• Random questions with Adam Bude (22:47)

QUOTES

“It was no longer about me just selling to make money. It’s now about selling as being of service.” -Adam Bude

“If a client’s not a good fit, you just say it rather than just chasing the dollars.” -Tim Hyde

RESOURCES
Riotact

CONNECT WITH ADAM BUDE

• LinkedIn: https://au.linkedin.com/in/adambude 
• Facebook: https://www.facebook.com/adambudelive/
• Website: https://theauthenticsalestrainingacademy.com/

CONNECT WITH TIM HYDE

• Facebook: https://www.facebook.com/winmoreclients
• LinkedIn:  https://www.linkedin.com/in/tim-hyde-crm/

​​SUBSCRIBE & REVIEW MORE CLIENTS LESS EFFORT PODCAST 

Thanks for tuning in to this episode of the More Clients Less Effort podcast. If the information in any of our conversations and interviews has helped you in your business journey, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content, but will also help us reach even more amazing entrepreneurs just like you!

Despite not coming from a family with a business background, I’ve always been fascinated with how entrepreneurship works. This interest is piqued by Uncle Scrooge’s Golden Book. The 6-year-old me imagining rolling down a pile of coins and feeling all successful. This vision led me to various business ventures until I found what I really wanted to do.

In the More Clients Less Effort podcast, I will share ideas to impact and unveil my entrepreneurial journey; how I became successful, and what it took for me to get there. Furthermore, I will interview business owners who have flourished in their industries and drill into details about their entrepreneurial adventures.

Business owners have the intention of making a difference in the world but in the course of our journey, we sometimes focus on the wrong things. This show aims to get insights from amazing entrepreneurs who have cracked the code to success – they know how to attract the right clients with less effort, manage to systematise their operations, and learnt to control the cash flow.

You can expect engaging conversations, uplifting stories, and takeaways that will inspire and help you navigate the business landscape. Together, we’ll explore the latest trends, innovative approaches, and best practices that can accelerate business growth and impact.
QUOTES 
“The thing that I love about entrepreneurship and entrepreneurs is we have the innate ability to see patterns and to see gaps in those patterns, and there’s an opportunity for us to fill that need in the market.”  -Tim Hyde

“The more we can systemise our sales and marketing machine and the more predictable we can make it, the more likely we are to have some form of control about where our business goes.” -Tim Hyde

RESOURCES
Riotact

CONNECT WITH TIM HYDE

• Facebook: https://www.facebook.com/winmoreclients
• LinkedIn:  https://www.linkedin.com/in/tim-hyde-crm/

​​SUBSCRIBE & REVIEW MORE CLIENTS LESS EFFORT PODCAST 

Thanks for tuning in to this episode of the More Clients Less Effort podcast. If the information in any of our conversations and interviews has helped you in your business journey, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content, but will also help us reach even more amazing entrepreneurs just like you!